Please join Aerielle Rojas for an online presentation of her research. In light of brands looking to "redefine growth" and achieve strong resilience for the future, this empirical study bridges that practical gap in understanding what this could look like. Through determining non-extractive value, a new value creation concept, and measuring its impact on organizational resilience, results indicate a positive effect on internal capabilities. The work overall reveals a pragmatic approach to redefine value creation, and even fashion itself. 

Speaker: Aerielle Rojas is a consultant, educator and researcher focused on the futures we don't talk about enough: post-growth economies, resilience, and wellbeing capabilities. She aims to build capacity for sustainability among both professional and student audiences, and looks to continue her empirical and exploratory work. 

Please register in advance for this meeting:

https://telhai-ac-il.zoom.us/meeting/register/QuB_s46yRxyRaw9ajywVgg